A chatbot is artificial intelligence (AI) software that can simulate a conversation (or a chat) with a user in natural language through messaging applications, websites, mobile apps, or the telephone. Though the definition has not changed much, but its adaption & business expedience have grown exponentially.
2021 is going to be a crucial year for all businesses & many might look to recover from the impact of pandemic & slowdown caused due to worldwide lockdowns. With cost optimization a central agenda in the business community right now, chatbots becomes an important tool to consider carrying out key business processes as it brings in big savings & improves efficiency & business reach.
The technology powering chatbots over the years has become more affordable & suitable for businesses with the availability from point solutions to complete end to end business automation. For example, ValueFirst, a pioneer in digital communications space provides such complete conversational suite with Surbo & Botsup which can cater to every business need.
Going forward in the next decade, chatbots will be widely used across industries because of the following 10 reasons:
Organized interaction of the consumer with the brand
Deep down in your website, customers might find an answer to what they are looking for, but who has time to dig deep? With a Chatbot, customers can directly ask their queries or easily search for products that ultimately leave you with a happy customer.
A reliable Chatbot Development Company builds the most robust bots that make your business running 24*7. Not all the customers want to pick up the phone and call for every query. Interacting on chat is much more seamless and hassle-free.
Considered to be One Man Army
It’s time to scale up your resources while saving money, resources, and time. A Chatbot can replace hundreds of customer service resources by handling thousands of customers at the same time, without a hitch.
A multi-lingual Chatbot can also cater to customers who speak other languages when programmed appropriately. Another great advantage of using a Chatbot is that it doesn’t have mood swings thus, it will always be nice to its customers even on rough days.
Bots are always available to engage customers with immediate answers to the common questions asked by them. The top potential benefit of using chatbots is 24-hour customer service.
Save customer service costs
Chatbots will help businesses save more than $8 billion per year by 2022. Chatbots help businesses to save customer service costs by hiring more support agents that require additional costs such as salary, training, and infrastructure costs.
Reduce customer churn rate
Engaging your visitors is arguably the single most sure-fire way of reducing bounce rates and subsequently increasing conversions. With chatbots, you can boost your engagement strategy even further and actually keep visitors hooked.
Automate lead qualification & sales
You can automate your sales funnel with chatbots to prequalify leads and directing them to the right team for further nurturing. Being able to engage customers instantly increases the number of leads and conversion rates.
Reduce customer waiting time
According to Chatbot Report, 21% of consumers see chatbots as the easiest way to contact a business. Chatbots are a smarter way to ensure that customers receive the immediate response that they are looking for without making them wait in a queue.
Better customer engagement
Conversational bots can engage customers round the clock by starting proactive conservation and offering personalized recommendations that boost customer experience.
Summing up, Chatbots are expected to take over most of the business process in key industries like banking, healthcare, education etcetera & create humungous cost savings every year. Businesses will have both short term & long terms impacts using it & they will provide what they are meant to: Boost Customer Experience!